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In-Book | D&AD Awards 2013
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News
BD Network unveils new Rebel Football Season campaign.
More than $50 million worth of sporting talent was launched into lounge rooms around Australia, with the release of BD’s new advertising campaign for Rebel.
The campaign is called ‘Be United’, and assembles the ultimate dream team in football. Shot at Parramatta Stadium before Christmas, the commercial features some of the biggest names in the NRL, AFL and A-League competing in the ultimate game of fantasy football.
It features Emile Heskey, Greg Inglis, Jarryd Hayne, Cyril Rioli, Ben Barba, Lewis Jetta, Greg Bird, Brent Harvey, Kieren Jack, Todd Carney and Brendon Goddard.
‘Be United’ will appear on TV supported by press, digital, social and in-store executions.
Join our team at facebook.com/RebelFootballSeason